The tyre market in Malaysia stood at approximately USD 1.67 billion in 2019 and is forecast to hit USD 2.83 billion by 2025. With the increasing demand for personal sedans and SUVs for many sports and off-road activities, the tyre market in Malaysia is rising at a robust rate. Additionally, due to rising living standards in Malaysia, the expansion of the vehicle fleet in the country with a growing number of people purchasing more vehicles is also boosting the Malaysian tyre industry.
Eco friendly oriented tyres such as Bridgestone Ecopia, Michelin Energy, Continental ContiComfort are being introduced to better fit various driving conditions, which is further expected to increase the level of technological developments in the tyre industry of the country in the coming years.
All these tyres help with various aspects of the experience of driving. Benefits include 20% higher gas mileage, improved protection on slippery roads while driving, accurate steering and improved energy efficiency more features include improved driving, fuel economy and quieter driving with greater absorption of noise.
Bridgestone is one of the world’s largest tyre manufacturers and owns the famous Firestone brand. They do have great dry grip tyres and despite their expensive tyre costs, they are widely available via most regional and national retail chains and online retailers. In addition to their specialization, Bridgestone also provides very high-quality wet grip tyres in rainy weather for motorsport. One such example would be their supply of wet tyres in F1 races, leading to several excellent results where the tyres were securely fixed to the wet ground at speeds over 240 kmh.
Competitors to Bridgestone and Goodyear in terms of sales, Michelin holds a spot among the top foreign tyre suppliers. Their tyres are available worldwide and like Bridgestone comes with a higher price tag. As well as economic brands such as Riken, Michelin owns the BF Goodrich brand and sells excellent dry grip tyres that offer wonderful handling. Michelin’s Pilot Sport tyres have reviewed well. Racers and drivers alike comment on their outstanding performance, offering both a very good wet grip alongside a brilliant dry grip.
For drivers who require smaller tyre sizes, Michelin Malaysia provides the Energy XM2+ at affordable prices. The Energy XM2+ is outstanding with a combination of efficiency and reliability in terms of cost-effectiveness. When they are connected to your vehicle, you can sense the low rolling resistance of the tyres. Furthermore, the Enery XM2 is being priced fairly between RM160 to RM250 for tyres of size between 12″ to 16″.
Goodyear is one of the world’s largest tyre manufacturers, at the same stage as Michelin and Bridgestone, but also more costly. The well-known brand Dunlop and other mid-economy brands such as the mid-range brand Fulda are owned by Goodyear. Touring and travelling drivers tend to be more likely to buy Goodyear tyres as their tyres provide a good combination of wet and dry grip. Overall, opinions of Goodyear tyres seem to be reliable in that they are very good and slow to wear with their advanced dry grip and handling tyres. Goodyear’s wet tyres, on the other hand, have attracted criticism for their inability to be inconsistent and their lack of grip.
The German brand Continental has an outstanding reputation in Europe, with their brand names such as Viking, Uniroyal and Barum enjoying good reputations. Continental’s tyres are pricey, but not as pricey as the majority of the top five tyre brands. Interestingly, they are not seen at the same stage as Michelin, Goodyear and Bridgestone even though they provide outstanding dry grip and excellent wet grip.
Continental’s ContiForceContact tyres are consistently liked more by critics compared to Michelin’s sports cup tyres, with one of the strongest combinations of dry grip, handling and reduced wear on-road at a cheaper price.
The tyre models offered by Continental Malaysia, unlike Michelin Malaysia, are varied. the Continental ComfortContact 6 is promoted as the budget-friendly but extremely comfortable and quiet variant to suit the budget of the masses, while Continental PremiumContact 2 is primarily available for luxury brand cars, mainly the German brands: BMW, Mercedes, and Audi.
The Italian tyre maker Pirelli offers a wide variety of styles for all conditions and purposes. Established as one of the top three European tyre manufacturers, Pirelli competes well with Michelin and Continental. Pirelli tyres are just as pricey as Bridgestone and Goodyear and are the main tyre brands for Courier and Ceat. Despite this, the variety of tyres from Pirelli has been highly sought after. Stocked by regional and national chains, online tyre fitters and independent retailers, the tyres of Pirelli suit the need and preference of every driver.
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